Mediocre Barbie

Image via Allure / Jaap Buitendijk

I recently saw the new Barbie movie with my girlfriends. Have you heard of it? JK. The ad campaign is ubiquitous. The Barbie marketing team deserves all the positive press they're receiving. Somehow they have infiltrated every IRL and digital platform. I just googled the movie and my Chrome window turned pink! Literally. Unfortunately, the film quality does not match the mega hype. I had high expectations, based on said movie promotion and also the involvement of Greta Gerwig. (And OMG, if you google Gerwig, yes your screen will turn pink...) I loved her movies Lady Bird and Little Women. Those movies were so clever and well-done. Not Barbie. I actually prefer the Barbie movies my kids watch on Netflix. Those storylines are better. The new big Barbie movie's plot? It was eh. Of course the film had a 2023 vibe and a feminist manifesto, but the story was silly and quite boring at times. My favorite part of the movie was the inclusion of some Indigo Girls music. I was reminded of my affinity for that band. And while I'll also always be a fan of Gerwig, this newest, blockbuster movie was the pits. 

AES

Amy SingerComment